Qiqita Sparkling Juice
Qiqita is a new brand of sparkling beverage created by GLBA Shanghai partner Flamesun. The main challenge was to combine all unique points for the new brand among many competitors in drinks category.
‘Qiqita’ brand name literally means ‘kicking it, releasing it’. Manufacturer is planning to place the beverages at restaurants which serves spicy roasted duck. Cold, sparkling juice in connection with hot spicy taste, highlights strong emotions and gives an expected taste satisfaction.
Flamesun team’s idea brings energetic and refreshing image of sparkling beverage to the Chinese market. Selection of original flavours and natural packaging colours, creates a perfect cumulation for the unique drink.